We take the privacy of our customers seriously and are open about how we use your data. Your personal data is safe with us and our policies reflect this. Full details of our privacy policy are set out below.

1. Important Information and Who We Are

Purpose of this Privacy Policy

This privacy policy gives you information on how Sheeplands Self Storage collects and processes your personal data, including through your use of this website, when you store with us, and when you visit our site.

This website is not intended for children and we do not knowingly collect data relating to children.

It is important that you read this privacy policy together with any other privacy notice we may provide on specific occasions when we are collecting or processing personal data about you, so that you are fully aware of how and why we are using your data. This privacy policy supplements other notices and is not intended to override them.

Controller

WR Bennett Group Ltd, trading as Sheeplands Self Storage, is the controller and is responsible for your personal data (referred to as “we”, “us” or “our” in this privacy policy).

We have a data protection contact who is responsible for overseeing questions in relation to this privacy policy. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact us using the details set out below.

Contact Details

• Full name of legal entity: WR Bennett Group Ltd, trading as Sheeplands Self Storage
• Data protection contact: info@sheeplands-storage.co.uk
• Postal address: Sheeplands Farm, Twyford Road, Wargrave, Berkshire, RG10 8DL
• Telephone number: 01189 402 277

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

Changes to the Privacy Policy and Your Duty to Inform Us of Changes

We keep our privacy policy under regular review. This version was last updated on 30/10/2026.

It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.

Third Party Links

This website may include links to third party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

2. The Data We Collect About You
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store and transfer different kinds of personal data about you, which we have grouped together as follows:

• Identity Data includes first name, maiden name, last name, username or similar identifier, marital status, title, date of birth, gender and copies of the photo identification you provide when you sign up.
• Contact Data includes billing address, delivery address, email address and telephone numbers.
• Financial Data includes bank account and payment card details.
• Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us, including the use of account and payment status to determine site access, as set out in the CCTV, Site Access and Monitoring section below.
• Vehicle Data, for vehicle storage customers, includes vehicle registration, make and model, vehicle insurance documents and proof of ownership.
• Site Access Data includes the key fob issued to you and records of when it is used to enter and leave the site.
• CCTV Data includes images of you and your vehicle captured by our CCTV system when you visit the site.
• Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
• Profile Data includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
• Usage Data includes information about how you use our website, products and services.
• Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law, as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data, which will be used in accordance with this privacy policy.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

If You Fail to Provide Personal Data

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with storage). In this case, we may have to cancel a service you have with us, but we will notify you if this is the case at the time.

3. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• Where we need to perform the contract we are about to enter into or have entered into with you.
• Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
• Where we need to comply with a legal obligation.
• Where you have given your consent, for example to analytics and marketing cookies on our website.

See the Glossary below to find out more about the types of lawful basis that we will rely on to process your personal data.

Generally, we do not rely on consent as a legal basis for processing your personal data, although we will get your consent before sending third party direct marketing communications to you by email or text message, and before setting analytics or marketing cookies on your device. You have the right to withdraw consent at any time by contacting us.

Purposes for Which We Will Use Your Personal Data

We have set out, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate. This table is available on request.

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on.

Marketing

We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising.

Promotional Offers From Us

We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you (we call this marketing).

You will receive marketing communications from us if you have requested information from us or purchased services from us and you have not opted out of receiving that marketing.

Online Advertising

With your consent, given through our cookie banner, we use the Meta Pixel on this website. This shares information about your visit, such as the pages you view, with Meta Platforms so that we can measure the effectiveness of our advertising and show relevant adverts to people on Facebook and Instagram. Meta acts as a joint controller with us for the collection and sharing of this data, and uses it in line with its own privacy policy. You can withdraw your consent at any time through the cookie settings on our website.

Third Party Marketing

We will get your express opt in consent before we share your personal data with any third party for their own marketing purposes.

Opting Out

You can ask us or third parties to stop sending you marketing messages at any time by following the opt out links on any marketing message sent to you, or by contacting us at any time.

Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of your storage agreement or other transactions.

Change of Purpose

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us.

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

4. Disclosures of Your Personal Data
We may share your personal data with the parties set out below for the purposes set out in this policy:

• Internal Third Parties, as set out in the Glossary.
• External Third Parties, as set out in the Glossary, including the named providers engaged in connection with security at our storage site.
• Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third party service providers to use your personal data for their own purposes, and only permit them to process your personal data for specified purposes and in accordance with our instructions.

5. CCTV, Site Access and Monitoring

Our storage site is covered by more than 160 CCTV cameras for the security of your belongings and the safety of everyone on site. CCTV is operated by WR Bennett Group Ltd. Footage is monitored by our team during office hours and by DSOC, a professional monitoring centre, outside office hours. Footage is retained for up to 90 days, after which it is automatically deleted, unless it has been flagged and retained for a specific purpose such as an incident, dispute or legal claim.

Our site is also patrolled outside office hours by 4-Front Security Services, who may observe and report on activity on site as part of those patrols.

Access to the storage site is controlled by a personal key fob issued to each customer. Our access control system records when each fob is used and is linked to our storage software, so that access hours match your storage agreement.

We do not use biometric data (such as fingerprints) or automatic number plate recognition (ANPR) as part of our site access or security arrangements.

Where a customer account falls into arrears, access to the customer’s unit may be restricted until the account is brought up to date. This is a use of Transaction Data, as described above, and is necessary for our legitimate interests in managing our contractual relationship with you and protecting our assets.

Access records and CCTV footage may be shared with the police, our insurers, our claims agent or legal advisers where necessary, for example in connection with a security incident, a dispute over a unit, or the enforcement of a lien in respect of unpaid sums.

6. International Transfers

Our storage software and our site security providers hold and process your data within the United Kingdom.

Google Analytics and the Meta Pixel, which we only use with your consent, are provided by companies that may process data outside the United Kingdom, including in the United States. Where this happens, we rely on the transfer being covered by UK adequacy regulations or by appropriate safeguards approved under UK data protection law, such as the International Data Transfer Addendum to standard contractual clauses.

7. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

8. Data Retention

How Long Will You Use My Personal Data For?

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect of our relationship with you.

CCTV footage is retained for up to 90 days, as set out in the CCTV, Site Access and Monitoring section above, unless retained for a longer period in connection with an incident, dispute or legal claim.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for six years after they cease being customers for tax purposes.

In some circumstances you can ask us to delete your data. See Your Legal Rights below for further information.

In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.

9. Your Rights

You have the right to know what personal information we hold about you, and to have any information we hold about you corrected if it is incorrect. To make a request, please email our data protection contact at info@sheeplands-storage.co.uk or write to:

The Data Protection Contact, Sheeplands Self Storage, Sheeplands Farm, Twyford Road, Wargrave, Berkshire, RG10 8DL

No Fee Usually Required

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

What We May Need From You

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

Time Limit to Respond

We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

Your Legal Rights

You have the right to:

• Request access to your personal data (commonly known as a data subject access request). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
• Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
• Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing, where we may have processed your information unlawfully, or where we are required to erase your personal data to comply with law. Note, however, that we may not always be able to comply with your request for erasure for specific legal reasons, which will be notified to you, if applicable, at the time of your request.
• Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground, as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
• Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data where you want us to establish the data’s accuracy, where our use of the data is unlawful but you do not want us to erase it, where you need us to hold the data even if we no longer require it because you need it to establish, exercise or defend legal claims, or where you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
• Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine readable format. Note that this right only applies to automated information which you initially provided consent for us to use, or where we used the information to perform a contract with you.
• Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

10. Glossary

Lawful Basis

Legitimate Interest means the interest of our business in conducting and managing our business to enable us to give you the best service and the best and most secure experience. We make sure we consider and balance any potential impact on you, both positive and negative, and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you, unless we have your consent or are otherwise required or permitted to by law. You can obtain further information about how we assess our legitimate interests against any potential impact on you in respect of specific activities by contacting us.

Performance of Contract means processing your data where it is necessary for the performance of a contract to which you are a party, or to take steps at your request before entering into such a contract.

Comply with a Legal Obligation means processing your personal data where it is necessary for compliance with a legal obligation that we are subject to.

Consent means processing your personal data where you have given clear permission for us to do so for a specific purpose, such as accepting analytics or marketing cookies.

Internal Third Parties

Other companies in the WR Bennett Group acting as joint controllers or processors, who are based in the United Kingdom and provide IT and system administration services and undertake leadership reporting.

External Third Parties

• DSOC, who monitor CCTV footage from our storage site on our behalf outside office hours, based in the United Kingdom.
• 4-Front Security Services, who carry out security patrols of our storage site outside office hours, based in the United Kingdom.
• Our storage software provider, which holds customer, agreement and payment records and is linked to our access control system, based in the United Kingdom.
• Our access control system provider, which manages the key fobs used to enter the site, based in the United Kingdom.
• Our card payment provider, which processes your payments securely.
• Google, which provides Google Analytics, and Meta Platforms, which provides the Meta Pixel, where you have consented to these cookies.
• Service providers acting as processors based in the United Kingdom who provide IT and system administration services.
• Our claims agent, RCS, who handle claims for loss of or damage to stored goods on our behalf, based in the United Kingdom.
• Professional advisers acting as processors or joint controllers, including lawyers, bankers, auditors and insurers based in the United Kingdom, who provide consultancy, banking, legal, insurance and accounting services.
• HM Revenue and Customs, regulators and other authorities acting as processors or joint controllers based in the United Kingdom, who require reporting of processing activities in certain circumstances.

11. Cookie Policy

This Cookie Policy explains how Sheeplands Self Storage, operated by WR Bennett Group Ltd, uses cookies on this website. It should be read alongside our Privacy Policy above.

What is a Cookie?

A cookie is a small file containing an identifier, a string of letters and numbers, that is sent by a web server to your web browser and stored by your browser. The identifier is then sent back to the server each time your browser requests a page from the server. This allows the website to recognise your browser and, in some cases, to remember your preferences.

Types of Cookies We Use

We use both session cookies and persistent cookies on this website.

• Session cookies are deleted from your device automatically when you close your browser.
• Persistent cookies remain stored on your device until deleted by you or until they reach a specified expiry date.

Strictly necessary cookies keep the website working and secure and remember your cookie choices. These do not require your consent. Analytics and marketing cookies are only set if you accept them through our cookie banner.

Cookies We Use

If any additional tools are added to the website, this table will be updated before those tools go live.

Third Party Cookies

Google Analytics is provided by Google and the Meta Pixel is provided by Meta Platforms. These companies may store and process the information generated by their cookies in accordance with their own privacy policies, available at https://policies.google.com/privacy and https://www.facebook.com/privacy/policy.

Managing Cookies

You can change your cookie preferences at any time using the cookie settings link on our website. Most browsers also allow you to refuse cookies, delete cookies, or alert you when a website sets or accesses cookies. You can usually find these settings in your browser’s privacy or security options. Blocking or deleting cookies may affect the usability of this website and some features may not function correctly.

Changes to this Cookie Policy

We may update this Cookie Policy from time to time, for example where we introduce new cookies or third party tools on our website. We will post any updated version on this page. This version was last updated on 30/10/2026.